9 – Still The One Promo (Shout)

Excess was in at Nine in the late 80s. … Promos were bigger and better every year. … Proprietor Alan Bond (later jailed for corruption) hired a huge yacht and flew in Jermaine Jackson … for this promo, one of the most expensive in Australian television history. … Nine's stars sing their hearts out to the Isley Brothers song "Shout", including some of the venerated news personalities of the time (sometimes in more than one persona in the same frame!). … The most important personalities bring out their family albums and compare childhood photos. … As pointed out in the promo, this was a rare time when the Nine Network was actually a network of owned-and-operated stations in all 5 main cities. … As is the case with excess, the crash came hard. … Bond sold Nine back to the Packer family for a quarter the price he had paid for it.