3 News
Broadcast
1993
© Tegna Media
WKYC was rebuilding in the early 1990s – it was perennially a doormat among the Cleveland stations – by emphasizing local content and talent (it was previously something of a farm system for NBC). This signifies the station's more tabloid look and feel. Ironically it's now the least sensational station in town – although next to WOIO's infamous "19 Action News", even WSVN would look tame. The theme is, yes, an updated Great News Package.