WPVI-TV Branding

WPVI is the dominant station in the Philadelphia region. It is also one of the best performing stations in the ABC network, and the originator of the “Action News” format, which has been copied by many stations around the world. It began life in 1947 as WFIL, and in 1971 became WPVI upon its sale to Capital Cities Communications. Since 1986 it has been an ABC owned-and-operated station.