STV 1970 – 1985 Branding

In 1970 Scottish Television become “STV”. Over the next 15 years very little changed in presentation, although the company did create a number of different ident during this period.

By the early 80’s STV created this 3D model ident. Unfortunately it come off a VT Cart, which weren’t the most reliable at times, thus STV continued to use slides for certain junctions.

STV In-Vision Continuity

STV Programme Promotions