STV 2014 – Present Branding

On 2nd June 2014, STV updated its presentation to unite all its core operations under one brand, including including, online and moblie apps. The new uniform look was created and define by DixonBaxiBobby Hain, director of channels for STV, said: “We started this process last summer and approached a branding refresh with the aim of turning up the personality of STV and creating a more recognisable brand family across the business. The evolution of the STV brand that will launch on 2nd June creates a unified look that ensures STV is fit for purpose across our range of platforms and devices. Aporva Baxi, Co-Founder of DixonBaxi said: “The refresh for STV is a landmark moment for the business and brand. We are proud to have helped in shaping the strategy and new future of STV, and imbuing the network with a ‘big life’ attitude has been at the heart of our work.”More clips will appear as quickly as possible,

On 18th February 2019, all the non programme idents were replaced with a new set, which had previously been used on the defunct STV2 channel.

Clips will appear as quickly as possible,

STV Programme Promotions

STV Holding Slides