BBC One Ident – Helicopter
Broadcast
1st April 2008
© BBC British Broadcasting Corporation
Since the introduction of the circles idents BBC One has reverted to normal idents on New Year's Day, whereas on BBC2 Christmas lasts 24 hours longer. There was some compensation in that a new, more serious ident, Helicopter, launched (quite literally) on January 01 with at least two different edits. This is the longest version, and the first broadcast in which it was shown almost in its entirety.