Fox News Alert
Broadcast
2002
© Fox Entertainment Group
The network labels breaking news as 'Fox News Alerts' – and introduces them with the (in)famous 'chime'. It's the type of bold pres element that instantly attracts viewers to the TV – at least at first, until Fox News developed a habit of using the chime when they didn't really need to. Note the 'Live' DOG, which uses the American flag and was a popular part of FNC's presentation.
