Central 1985 – 1989 Branding

Central’s famous cake first appeared in late August 1985, and over the next 12 years, upwards of 10,000 different pieces of presentation was created around this package. The original package had “The one to watch” tag-line, but when the presentation was given a minor refresh in September 1986 to sharpen up the cake and text, the tag line became less prominent.

Central Next

New, it's not

Quality: HQ

4th November 1985

Views: 323

Format: 4:3

Central Closedown

New, it's not

Quality: ST

23rd November 1985

Views: 831

Format: 4:3

Central Ident

New, it's not

Quality: HQ

5th January 1986

Views: 139

Format: 4:3

Central Closedown

New, it's not

Quality: ST

17th August 1986

Views: 667

Format: 4:3

Central Closedown

New, it's not

Quality: ST

29th August 1986

Views: 385

Format: 4:3

Central Premiere

New, it's not

Quality: ST

30th August 1986

Views: 125

Format: 4:3

Central Start-Up

New, it's not

Quality: ST

15th September 1986

Views: 470

Format: 4:3

Central Later

New, it's not

Quality: HQ

18th September 1986

Views: 119

Format: 4:3

Central Start-Up

New, it's not

Quality: HQ

2nd January 1987

Views: 433

Format: 4:3

Central Ident

New, it's not

Quality: HQ

1988

Views: 589

Format: 4:3

Central ITV Ident

New, it's not

Quality: HQ

3rd December 1988

Views: 681

Format: 4:3

Central Clean Idents

Central Overnight Service – More Central

More Central

New, it's not

Quality: HQ

1987

Views: 187

Format: 4:3

More Central

New, it's not

Quality: HQ

1987

Views: 122

Format: 4:3

More Central

New, it's not

Quality: ST

1987

Views: 99

Format: 4:3

More Central

New, it's not

Quality: HQ

22nd May 1987

Views: 100

Format: 4:3

More Central

New, it's not

Quality: HQ

1988

Views: 167

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 90

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 101

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 99

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 105

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 139

Format: 4:3

Tomorrow promo

New, it's not

Quality: ST

6th July 1988

Views: 118

Format: 4:3

Central In-Vision Continuity

Central Start-Up

New, it's not

Quality: HQ

2nd November 1986

Views: 253

Format: 4:3

Central Programme Promotions

Boon Tuesdays

New, it's not

Quality: HQ

Date unknown

Views: 90

Format: 4:3

C promo

New, it's not

Quality: HQ

Date unknown

Views: 99

Format: 4:3

Boon promo

New, it's not

Quality: HQ

1986

Views: 92

Format: 4:3

Gambit promo

New, it's not

Quality: HQ

15th June 1986

Views: 72

Format: 4:3

Boxing Day promo

New, it's not

Quality: HQ

26th December 1986

Views: 104

Format: 4:3

Saturday promo

New, it's not

Quality: ST

17th January 1987

Views: 125

Format: 4:3

Survival promo

New, it's not

Quality: HQ

27th August 1987

Views: 70

Format: 4:3

Superman II promo

New, it's not

Quality: HQ

1st January 1988

Views: 103

Format: 4:3

The Continental

New, it's not

Quality: HQ

3rd December 1988

Views: 100

Format: 4:3

The Bill promo

New, it's not

Quality: HQ

1989

Views: 146

Format: 4:3

Central Holding Slides

Central also used various animations aswell as holding slides to promote what’s coming up next.

Central Next

New, it's not

Quality: HQ

Date unknown

Views: 104

Format: 4:3

Central Next

New, it's not

Quality: HQ

Date unknown

Views: 115

Format: 4:3

Central Next

New, it's not

Quality: ST

1985

Views: 108

Format: 4:3

Central Next

New, it's not

Quality: ST

1985

Views: 105

Format: 4:3

Central Next

New, it's not

Quality: ST

1986

Views: 102

Format: 4:3

Central Next

New, it's not

Quality: ST

1986

Views: 104

Format: 4:3

Central Next

New, it's not

Quality: ST

30th August 1986

Views: 104

Format: 4:3

Central Next

New, it's not

Quality: ST

2nd May 1987

Views: 102

Format: 4:3

Central Later

New, it's not

Quality: HQ

1988

Views: 112

Format: 4:3

Central Later

New, it's not

Quality: HQ

1988

Views: 101

Format: 4:3

Central Next Week

New, it's not

Quality: ST

1st September 1988

Views: 93

Format: 4:3

Central Later

New, it's not

Quality: ST

9th January 1989

Views: 102

Format: 4:3

Central Next

New, it's not

Quality: HQ

15th January 1989

Views: 104

Format: 4:3

Central Public Service Announcements

Central Miscellaneous Items

Central Post

New, it's not

Quality: ST

1985

Views: 129

Format: 4:3