Central 1985 – 1989 Branding

Central’s famous cake first appeared in late August 1985, and over the next 12 years, upwards of 10,000 different pieces of presentation was created around this package. The original package had “The one to watch” tag-line, but when the presentation was given a minor refresh in September 1986 to sharpen up the cake and text, the tag line became less prominent.

Central Next

New, it's not

Quality: HQ

4th November 1985

Views: 422

Format: 4:3

Central Closedown

New, it's not

Quality: ST

23rd November 1985

Views: 961

Format: 4:3

Central Ident

New, it's not

Quality: HQ

5th January 1986

Views: 212

Format: 4:3

Central Closedown

New, it's not

Quality: ST

17th August 1986

Views: 782

Format: 4:3

Central Closedown

New, it's not

Quality: ST

29th August 1986

Views: 455

Format: 4:3

Central Premiere

New, it's not

Quality: ST

30th August 1986

Views: 154

Format: 4:3

Central Start-Up

New, it's not

Quality: ST

15th September 1986

Views: 554

Format: 4:3

Central Later

New, it's not

Quality: HQ

18th September 1986

Views: 150

Format: 4:3

Central ident

New, it's not

Quality: HQ

4th December 1986

Views: 146

Format: 4:3

Central Closedown

New, it's not

Quality: HQ

4th December 1986

Views: 214

Format: 4:3

Central Start-Up

New, it's not

Quality: HQ

2nd January 1987

Views: 559

Format: 4:3

Central Ident

New, it's not

Quality: HQ

1988

Views: 650

Format: 4:3

Central ITV Ident

New, it's not

Quality: HQ

3rd December 1988

Views: 810

Format: 4:3

Central Clean Idents

Central Overnight Service – More Central

More Central

New, it's not

Quality: HQ

1987

Views: 225

Format: 4:3

More Central

New, it's not

Quality: HQ

1987

Views: 153

Format: 4:3

More Central

New, it's not

Quality: ST

1987

Views: 124

Format: 4:3

More Central

New, it's not

Quality: HQ

22nd May 1987

Views: 122

Format: 4:3

More Central

New, it's not

Quality: HQ

1988

Views: 199

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 113

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 119

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 119

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 129

Format: 4:3

More Central

New, it's not

Quality: ST

1988

Views: 162

Format: 4:3

Tomorrow promo

New, it's not

Quality: ST

6th July 1988

Views: 138

Format: 4:3

Central In-Vision Continuity

Central Start-Up

New, it's not

Quality: HQ

2nd November 1986

Views: 283

Format: 4:3

Central Programme Promotions

Boon Tuesdays

New, it's not

Quality: HQ

Date unknown

Views: 110

Format: 4:3

C promo

New, it's not

Quality: HQ

Date unknown

Views: 110

Format: 4:3

Boon promo

New, it's not

Quality: HQ

1986

Views: 111

Format: 4:3

Gambit promo

New, it's not

Quality: HQ

15th June 1986

Views: 99

Format: 4:3

Boxing Day promo

New, it's not

Quality: HQ

26th December 1986

Views: 120

Format: 4:3

Saturday promo

New, it's not

Quality: ST

17th January 1987

Views: 141

Format: 4:3

Survival promo

New, it's not

Quality: HQ

27th August 1987

Views: 100

Format: 4:3

Superman II promo

New, it's not

Quality: HQ

1st January 1988

Views: 115

Format: 4:3

The Continental

New, it's not

Quality: HQ

3rd December 1988

Views: 118

Format: 4:3

The Bill promo

New, it's not

Quality: HQ

1989

Views: 171

Format: 4:3

Central Holding Slides

Central also used various animations aswell as holding slides to promote what’s coming up next.

Central Next

New, it's not

Quality: HQ

Date unknown

Views: 123

Format: 4:3

Central Next

New, it's not

Quality: HQ

Date unknown

Views: 142

Format: 4:3

Central Next

New, it's not

Quality: ST

1985

Views: 123

Format: 4:3

Central Next

New, it's not

Quality: ST

1985

Views: 120

Format: 4:3

Central Next

New, it's not

Quality: ST

1986

Views: 119

Format: 4:3

Central Next

New, it's not

Quality: ST

1986

Views: 121

Format: 4:3

Central Next

New, it's not

Quality: ST

30th August 1986

Views: 120

Format: 4:3

Central Next

New, it's not

Quality: ST

2nd May 1987

Views: 118

Format: 4:3

Central Later

New, it's not

Quality: HQ

1988

Views: 128

Format: 4:3

Central Later

New, it's not

Quality: HQ

1988

Views: 112

Format: 4:3

Central Next Week

New, it's not

Quality: ST

1st September 1988

Views: 109

Format: 4:3

Central Later

New, it's not

Quality: ST

9th January 1989

Views: 111

Format: 4:3

Central Next

New, it's not

Quality: HQ

15th January 1989

Views: 118

Format: 4:3

Central Public Service Announcements

Central Miscellaneous Items

Central Post

New, it's not

Quality: ST

1985

Views: 152

Format: 4:3